River EV, the Bengaluru-based electric mobility startup, has made a bold move into North India with the launch of its flagship store in Delhi’s Rajouri Garden and the unveiling of its upgraded electric scooter—the Indie Gen 3. This dual milestone marks a significant step in River’s nationwide expansion strategy and signals its intent to become a dominant player in India’s rapidly growing EV market.
🚀 A New Chapter Begins in Delhi
The opening of River’s first North India store is more than just a retail expansion—it’s a strategic leap. Located in Rajouri Garden, the 6,300 sq. ft. company-owned outlet will serve as a hub for sales, service, and rider training. It’s designed to offer an immersive brand experience, showcasing not only the Indie Gen 3 but also a curated range of accessories and lifestyle merchandise.
With this launch, River now operates 34 stores across India, including major cities like Bengaluru, Chennai, Hyderabad, Pune, Kochi, Coimbatore, Patna, and Hubli. The company aims to scale up to 80 stores by March 2026, targeting high-potential markets such as Punjab, Rajasthan, Madhya Pradesh, Uttar Pradesh, and Gujarat2.
🛵 Indie Gen 3: The “SUV of Scooters” Gets Smarter
The star of the Delhi launch is the Indie Gen 3, an upgraded version of River’s flagship electric scooter. Often dubbed the “SUV of scooters,” the Indie Gen 3 retains its rugged, modular design while introducing a host of performance and tech enhancements.
Key Upgrades Include:
- Improved Tyres: Enhanced grip and stability for better handling on urban roads.
- Redesigned Display: A clutter-free dashboard now integrates range, charging status, and ride data.
- Hill-Hold Assist: A new feature that adds convenience during uphill starts.
- App Integration: Riders can now access ride statistics, real-time charging status, and customizable data points via the River mobile app2.
Despite these upgrades, the Indie Gen 3 maintains its core specifications:
- Battery: 4 kWh lithium-ion pack
- Range: 161 km (IDC)
- Motor: PMSM motor with 6.7 kW peak power and 26 Nm torque
- Top Speed: 90 km/h
- Storage: 43-litre under-seat and 12-litre glove box
- Ride Modes: Eco, Ride, and Rush4
The scooter also features crash guards, rear pannier mounts, a wide floorbed for cargo, and a long, comfortable seat—making it ideal for both family use and urban commuting.
📱 A Connected Riding Experience
River’s emphasis on connectivity and rider experience is evident in the Gen 3’s deeper app integration. The mobile app now offers real-time updates on charging, ride statistics, and even customizable data points. This digital layer transforms the scooter from a mere vehicle into a smart mobility solution.
According to Vipin George, Co-founder and Chief Product Officer, “The Indie Gen 3 reflects our focus on thoughtful design and rider experience, from its robust build to intuitive features and app integration. Our Rajouri Garden store is more than a retail space—it’s a hub where riders can explore the scooter, experience our range of accessories, and engage with the brand community”.
📈 River’s Growth Trajectory
River EV has been gaining momentum in the Indian EV space. Earlier in 2025, the company crossed the milestone of 1,800 unit sales in a single month—a testament to the growing demand for its products. With the Delhi store and Indie Gen 3 launch, River is poised to tap into the North Indian market, which has shown increasing interest in electric mobility.
Aravind Mani, Co-founder and CEO, emphasized the importance of this expansion: “Delhi marks an important milestone in River’s journey as we expand beyond the South. The company-owned store and service centre mark our commitment to service and training, acting as a hub for expansion in the region”.
🛍️ More Than Just a Scooter Brand
River’s approach goes beyond selling scooters. The Delhi store features a curated selection of accessories and lifestyle merchandise, reinforcing the brand’s identity as a community-driven mobility company. From smartphone holders to pannier boxes, the accessories are designed to enhance both utility and style.
This holistic approach positions River not just as an EV manufacturer but as a lifestyle brand—one that understands the evolving needs of urban riders.
🏁 Final Thoughts
The launch of the Indie Gen 3 and the opening of River’s Delhi store mark a pivotal moment in the company’s journey. With smart features, robust design, and a clear expansion roadmap, River is well-positioned to make a lasting impact in India’s electric scooter market.
For Delhiites and North Indian riders, the Indie Gen 3 offers a compelling blend of performance, practicality, and tech-savvy features. And with River’s growing footprint, the future of urban mobility just got a lot more exciting.