Luxury SUVs in India have always been about striking the right balance between performance, comfort, and technology. Among them, the BMW X5 has consistently held a strong position thanks to its commanding road presence, advanced engineering, and the premium ownership experience it offers. However, BMW has recently announced a price increase for the X5, justifying it with the addition of several new features. While a price hike may initially concern potential buyers, the enhancements brought along may well justify the premium. Let’s take a closer look at what this means for prospective buyers and enthusiasts.
The Reason Behind the Price Hike
Luxury car manufacturers regularly update their models with fresh features to keep them relevant in a highly competitive segment. BMW’s decision to increase the price of the X5 stems from:
- Integration of new technology – more connected car features and advanced infotainment systems.
- Safety upgrades – additional driver-assistance features that improve security.
- Interior refinements – more premium materials and comfort enhancements.
- Regulatory compliance – updated powertrains designed to meet stricter emission and safety norms.
The German automaker emphasizes that these additions not only increase convenience and driving pleasure but also enhance long-term value for buyers.
What’s New in the Updated BMW X5
1. Design and Exterior Updates
While the core design of the BMW X5 remains unchanged, BMW has added subtle cosmetic updates, including:
- Sharper LED headlamps with adaptive functionality.
- Redesigned kidney grille with illuminated elements.
- Refreshed alloy wheel designs for added sportiness.
- New exterior color options to give customers more personalization choices.
These updates enhance the X5’s road presence, making it even more appealing to luxury SUV enthusiasts.
2. Interior and Comfort Features
The X5 has always been known for its plush cabin, and the latest update builds upon that reputation. Key changes include:
- A larger curved digital display combining the instrument cluster and infotainment screen.
- Latest-generation BMW iDrive 8 system with voice and gesture controls.
- Improved ambient lighting package with customizable themes.
- Enhanced leather upholstery options with new colors and textures.
- Additional ventilated and massaging seats in top trims.
These changes elevate the in-cabin luxury quotient, aligning the X5 more closely with flagship models.
3. Technology and Connectivity
BMW has integrated advanced connectivity and entertainment features to keep the X5 at the cutting edge:
- Wireless Apple CarPlay and Android Auto with seamless connectivity.
- Over-the-air (OTA) software update capability.
- Enhanced navigation system with real-time traffic data.
- Optional premium Harman Kardon surround sound system.
These tech-focused enhancements make the X5 more future-ready for tech-savvy owners.
4. Safety and Driver Assistance
BMW has strengthened the X5’s safety suite with additional driver-assistance features, including:
- ADAS Level 2 features such as lane-keeping assist, adaptive cruise control, and blind-spot detection.
- 360-degree camera with 3D view for easier maneuvering in tight spaces.
- Enhanced collision avoidance system.
- Automatic emergency braking and pedestrian detection.
With these additions, the X5 further cements its reputation as a safe and reliable family SUV.
5. Performance and Powertrain Updates
The X5 continues to offer both petrol and diesel engine options with BMW’s tried-and-tested performance DNA. However, the update also includes:
- Improved mild-hybrid technology for better fuel efficiency.
- Refinement in power delivery for smoother performance.
- Enhanced suspension tuning for improved comfort without compromising handling.
Buyers can expect a more engaging yet efficient driving experience with these updates.
Price Hike: How Much More Will Buyers Pay?
While exact figures may vary depending on the variant and region, the new feature additions have led to a price increase ranging between ₹2 – 4 lakhs over the outgoing models. For premium car buyers, this is not a drastic jump, considering the long list of new features. However, for those closely comparing luxury SUVs, the price adjustment could influence purchase decisions.
Is the BMW X5 Still Worth It After the Price Increase?
Yes — and here’s why:
- More Features for the Price – The SUV now offers features that were earlier exclusive to higher-segment models.
- Future-Proofing – With upgraded connectivity, safety, and hybrid technology, the X5 is more aligned with future mobility standards.
- Resale Value – Feature-rich luxury cars tend to hold better resale value.
- BMW’s Brand Value – The German brand’s reputation for driving dynamics and reliability still makes the X5 a strong contender in its segment.
While rivals like the Audi Q7, Mercedes-Benz GLE, and Volvo XC90 are also compelling, the updated X5 ensures it remains one of the most balanced options for Indian buyers.
Final Verdict
The BMW X5’s price increase may initially raise eyebrows, but the SUV now offers significantly more in terms of luxury, technology, and safety. Buyers who were already considering the X5 will likely find the extra investment worthwhile, given the enhanced ownership experience.
For those entering the luxury SUV market for the first time, the X5 remains a strong choice, especially for those who value a mix of driving excitement and family-friendly practicality.